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Weekend Spotlight: TRUF.NATIVES & TRUF.SEEKERS

Every weekend, we’re pulling back the curtain on the people who make TRUF.NETWORK possible. Today’s TRUF NATIVE: Elton.

TRUF.NATIVES

Day 34 of 100 days of TRUF

Every weekend, we’re pulling back the curtain on the people who make TRUF.NETWORK possible — not just what they do, but why they’re here.

Each interview introduces two sides of the same person:

  • As a TRUF.NATIVE, they’re part of the team building trust into the fabric of the internet — engineers, designers, operators, and strategists working together to rethink how truth flows online.

  • As a TRUF.SEEKER, they represent the mindset shared by many of our clients and community: people who are done relying on outdated, manipulated, or unverifiable data. They’ve chosen a path toward transparency, resilience, and truth — whether in how they invest, build, or simply navigate the digital world.

This series is about the humans behind the mission — and the mission that resonates far beyond just us.


Elton

As a TRUF.NATIVE

  1. What’s your job?
    Digital Growth and Strategy.
  1. What’s your favourite part of the job or project that you are working on?
    Our 100 Days of TRUF Campaign! We’re putting out fresh content every single day for 100 days straight - product updates, partnerships, quests, blogs - you name it. I’ve really enjoyed working with our team to communicate the real value of what we’re building, exploring different approaches to creative storytelling, and sharing with our community how the TRUF.NETWORK is growing bigger every day.

  2. How long have you been working with the team?
    Just over half a year.

  3. Why did you join?
    What drew me in was seeing a team that had both the vision and the skills to actually make change happen. It’s very rare to be working alongside people who genuinely care about fixing broken systems rather than just accepting them.

  4. If you were creating an index on index.fun to trade on, what would you build?
    I’d build a ‘Future of Work Index’ - tracking leading companies that have fully embraced a remote-first operating model (e.g., GitLab, Shopify, Dropbox). Since I now work in a globally distributed team, I’ve seen firsthand how tapping into global talent, increasing operational flexibility, and building organizational agility can offer significant advantages and boost productivity. It’d be interesting to see whether these structural efficiencies translate into long-term outperformance over traditional, office-centric firms.

As a TRUF.SEEKER

  1. How long have you been in crypto?
    Since 2016 but started out in TradFi.

  2. Do you invest in crypto?
    Yes.

  3. What’s your favourite token (other than the $TRUF token obviously!)
    BTC - Digital Gold!

  4. What’s your hot take on the future of crypto in 1 sentence?
    In a future of total financial surveillance, privacy will drive crypto adoption more than profits and yield.

  5. What’s one Web2 thing you’d never bring into Web3?
    Terms of service that can change overnight without your consent.

  6. What do you think is the biggest thing that would help the adoption of crypto?
    I think the biggest unlock for crypto adoption is making it reliably invisible - infrastructure that quietly powers the ecosystem, while the front-end experiences remain engaging and accessible. When institutions can connect to crypto rails as seamlessly as they do with SWIFT or ACH, and users no longer have to think about wallets, gas fees, or chains, I think adoption will follow naturally. The future isn’t louder hype - it’s quiet, trusted infrastructure that just works.


Stay tuned, more to come!